HAPPY NEW YEAR (2014)FULL MOVIE ONLINE
The long awaited theatrical trailer of Happy New Year has set a new record on digital platforms, by managing over four million views in just 24 hours. While most of the films opt for the Youtube platform, HNY trailer was first launched on Facebook’s native video player using an application wherein the trailer was not only launched on the Facebook page of HNY but also the timelines of all the users who subscribed to the app.
“In keeping with the tradition of innovation established by Red Chillies, we were delighted to launch the trailer of HNY for the first time across multiple platforms. This was also done to meet the demands of fans who are consuming talent in ways that suit them. This has given the trailer an unprecedented footprint and delighted the fans,” said Venky Mysore, CEO RCE.
The trailer was also launched on the native video player of Twitter with personalized messages from the cast of HNY. “Red Chillies and the cast of Happy New Year understand the value of developing live, personal and interactive connections with their audience, which is only possible on Twitter. From the entire cast and crew sharing every moment of film production on Twitter via their personal handles to their launching personalized trailers and posters on Twitter, Happy New Year has set a new national and global standard in the movie business,” said Rishi Jaitley, Market Director, Twitter India.
The Trailer was also launched on Youtube across pages of all the partners: T-Series, Yash Raj Films, Red Chillies’ official channels.
The much awaited trailer of Farah Khan's 'Happy New Year' is finally here! The film starring Deepika Padukone, Shah Rukh Khan, Abhishek Bachchan, Sonu Sood, Boman Irani and Vivaan Shah is the ultimate underdog story where a team of 'losers' , win the love of millions in their quest to pull off the biggest diamond heist ever!!
HAPPY NEW YEAR Official trailer
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